5 Things Your Digital Agency Isn’t Telling You

5 Things Your Digital Agency Isn’t Telling You
Jessica Payne is director of digital strategy at PAN Communications, a public relations and digital media leader. Follow the firm @PANcomm. Chances are your digital firm is a passionate bunch, devoted 100% to delivering sound, successful communications strategies to its clients. However, as part of any valued relationship, they should be providing you — the client — with counsel that may not always be easy […]
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The Agriculture Industry Goes Social

The Agriculture Industry Goes Social
Carolyn Baumgarten, is the community manager for Socialogic, a social media marketing agency. No stranger to the social media landscape, Carolyn brings to SociaLogic work experience in multiple industries including the arts, environment, and entertainment. Follow her @cbaumgarten. The marriage of agriculture and social media likely conjures up images of crop seeding on Farmville, but socially savvy agribusinesses are proving that the connection runs much […]
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How to Follow New York Fashion Week Online

How to Follow New York Fashion Week Online
Fashion Week returns to New York City Sept. 6, and once again designers and the press are heading to the web to engage massive consumer audiences. Building off success from past seasons, many brands — roughly one-third showing at Lincoln Center — will live-stream the unveiling of their Spring 2013 collections on their websites and Facebook pages, as well as via video platforms such as […]
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6 Ways To Make Time For Creativity During The Work Week

6 Ways To Make Time For Creativity During The Work Week
I like to believe that no matter what type of person you are or what kind of job you do,there’s some kind of creative expression inside you that wants to get out. Creativity can takemany forms. Whether it’s drawing comics, playing guitar, coding and making new apps, designing clothes or beatboxing, the opportunities are endless. My favorite outlets are writing and photography. We all have […]
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4 Ways to Grow Your Customer Base

4 Ways to Grow Your Customer Base
Once your startup hits the market, there’s reason to celebrate — but this is only the beginning. The next step is growth, either indirectly through user acquisition or by bringing in additional customers. You know your product is performing well and has a few happy users or customers, so how do you get the word out? The challenges faced by early-stage startup are unique. There […]
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How to Hunt for a Job Using Social Media

How to Hunt for a Job Using Social Media
Image: Flickr, Jason Howie Securing a job is the tough part, but scouting an open position? All it takes is a strategic scroll through your favorite social media accounts. Sites like Twitter and Facebook can be fun and frivolous, but they’re also viable business opportunities. Plumbing through accounts, hashtags and personal pages could help launch next potential career. Want to find a writing opportunity in […]
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15 Photo Blogging Tips From the Pros

15 Photo Blogging Tips From the Pros
The web is teeming with beautiful photo blogs — it’s not uncommon to find yourself scrolling for hours on Tumblr. But for photo bloggers, it can be hard to get your work to stand out or build an audience. Whether it’s a DIY, fashion, bucket list or travel blog, excellent photos and a sharp interface are crucial if you want your blog to become a […]
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10 Google+ Circles Marketers Should Follow

10 Google+ Circles Marketers Should Follow
Brian Honigman is the digital marketing manager at Marc Ecko Enterprises. He ensures a polished brand experience across all channels. Follow Brian @BrianHonigman and on Google+. It’s true that marketers tend to rely on Twitter, Facebook, and LinkedIn to remain at the forefront of industry news, but they also tend to neglect the full potential that Google+ offers as a news source. Adding key people […]
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