Tag «Media»

5 Companies With Inbound Marketing Strategies That Work

David Klein is the co-founder of Orange Line, Australia’s leading strategic inbound marketing consultancy. Read more about David and the team on the Orange Line blog. Follow him @davidaklein or on Google+. Some companies seem to have an innate sense of just what it takes to attract a market. Or, perhaps it only appears that …

50 Digital Media Resources You May Have Missed

Has your love of Mashable‘s newest channel Watercooler turned into a full-blown addiction? You’re not alone, and you don’t need help. It’s perfectly healthy to be obsessed with Nyan Cat, stripper parody videos and Pee-wee Herman dubs — at least, that’s what we keep telling ourselves. There is, however, one possible side effect: In the …

Network and Learn at These 40+ Social Media Events

Ready to network, learn and mingle with fellow professionals in the social media space? Look no further. Below you’ll find four exciting events handpicked from Mashable‘s Events Board, all of which will propel your skills and your business forward. Check out this assortment of business conferences and exhibitions, where you’ll have a chance to learn …

5 Things Your Digital Agency Isn’t Telling You

Jessica Payne is director of digital strategy at PAN Communications, a public relations and digital media leader. Follow the firm @PANcomm. Chances are your digital firm is a passionate bunch, devoted 100% to delivering sound, successful communications strategies to its clients. However, as part of any valued relationship, they should be providing you — the …

3 Game Changers in Online Marketing

Graham Cooke is the CEO of QuBit, a technology company specializing in advanced website data collection, analysis, and optimization products. He was previously a senior product manager at Google. Follow him @thegrahamcooke. Times are changing for web marketers, particularly those dealing with online retail marketing. Customers are getting harder and more expensive to attract and …

‘Sports Illustrated’ Debuts Daily Talk Show

Sports Illustrated is premiering its first live video series for its website Monday. The half-hour talk show, SI Now, will be hosted by staff anchor Maggie Gray (pictured above) every weekday at 1 p.m., when SI‘s website traffic levels are highest. The show borrows both from broadcast models, like ESPN’s SportsCenter, and from HuffPost Live, …

IBM Has Become a Publisher. Is It Any Good?

IBM has about 433,000 employees. To put things in perspective, that’s more than four times the amount of Microsoft’s workforce and 400,000 more than Google’s. It’s also about 427,000 more than The New York Times Co. has. If you believe that a substantial minority of the public can write reasonably well, then Big Blue has …

Media Summit: Tech, Advertising and Fashion All In One Place

At this year’s Mashable Media Summit, we’ll bring together some of the most influential leaders in the digital media space to discuss the hottest trends, from fashion’s role in publishing to drone journalism, along with the future of mobile and apps. There are only a limited number of tickets available for the Media Summit, so …
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